BevQ, the app launched by the Kerala government to manage alcohol sales in the state which highest per capita consumption of liquor in the country is now in an unexpected hangover. Despite getting over one lakh downloads in few hours, the app created chaos with the downloaders while social distancing went for a toss at many outlets due to technical glitches.
It all started with the rollout of the app on Google Play Store itself while most of the consumers either did not receive the one-time password (OTP) while registering the application or got it very late that too after numerous attempts. As the sales began at 9 am on Thursday, the unhappy customers have already rated the app low and are complaining in user reviews about the problems with using it.
Coming to the mobile application, it was launched to avoid crowding at the alcohol outlets by giving people a token to buy liquor. It gives the customer a virtual queue instead of crowing at outlets. This system was adapted from the token system implemented in Sabarimala Temple. On the bright side, the app has been receiving good applause from tipplers who usually stand for not less than an hour at the stores.
301 state-run outlets in the state, 576 out of the total 613 bar hotels in Kerala are now implementing this system which is reportedly showing good results. Meanwhile, Chief Minister Pinarayi Vijayan said the government did not have any plans to start home delivery of liquor.