In the line of Indian government banning all the Chinese apps after a series of tensions at Indo-Chinese border, TikTok, PUBG Mobile, SheIn and more are banned in India which came a major boost to desi alternative apps. In this bid towards an Atmanirbhar Bharat, Aprameya Radhakrishna and his team came up with Koo – an Indian alternative to Twitter.
What is Koo, an app that celebrities and several ministers Union Minister Ravi Shankar Prasad, IAS Officer Sonal Goel, official handles of MeitY, India Post, MyGov have joined..?
Koo is basically a microblogging website and an Indian alternative to Twitter. The app was developed by Aprameya Radhakrishna and Mayank Bidawatka back in March 2020. The app, along with other India-made apps like Zoho and Chingari won the challenge, which was launched by the Centre close on the heels of banning scores of apps with Chinese links citing national security concerns.
I am now on Koo.
Connect with me on this Indian micro-blogging platform for real-time, exciting and exclusive updates.
Let us exchange our thoughts and ideas on Koo.
— Piyush Goyal (@PiyushGoyal) February 9, 2021
In a bid to attract the Indian netizens, the app at moment is launched in multiple Indian languages like English, Hindi, Kannada, Telugu, Tamil Marathi, Bengali, Malayalam, Oriya, Punjabi, Assamese, and Gujarati. The launch of this Indian version of Twitter gained significance especially at a time when the world’s largest platform in this segment has not responded in the most favourable terms to the Indian government’s demands.