While the ByteDance, the Chinese firm that owned Tik-Tok anticipated the short-video sharing platform would observe an unprecedented boom in downloads and shares, out of the blues the app has been facing a huge backlash. Followed by the user rating drop to 1.3 stars on Google Play Store from 4.6 last week, the app now has faced the ban in India.
The app which has 1.5 billion downloads and over 800 million active users has been thrashing uproar against the platform is being linked to multiple content violations, leading to protests online. In the wake of NCW Chairperson Rekha Sharma writing to Tik-Tok and the DGP of Maharashtra against Tik-Tok user Faizal Siddiqui over the video that promoted violence and acid attacks on women went viral, causing massive outrage.
This is not the first time TiK-Tok was corned. He app faced the flare when the Indian government banned porn sites in the country. However, the app remained open for users with certain restrictions. In a recent revelation, hashtags such as #BanTikTok, #BanTikTokInIndia, #TikTokdown, #TikTokexposed were trending on Twitter, leading to downgrading of the application on Google Play Store.
Responding to the news, Tik-Tok took to Twitter to clarify its position and wrote: “TikTok is a platform that celebrates creativity and expression. We aim to create a positive in-app environment that brings people and communities together and request all our users to respect this intent.”